When spring comes, the Basel International Watch and Jewelery Fair, known as the "World's No. 1 Watch and Watch Fair," will be held here. Nearly 2,000 top participating brands, more than 3,000 media outlets and more than 100,000 visitors from all over the world The audience, decided the uniqueness and supreme nature of Basel. Basel, arranged an unparalleled exhibition site, luxury, movement, technology, design, brand, price, exposure is carried out during the cross-theme. It is generally agreed that some companies with traditional Swiss watchmaking experience should have a unique advantage in Basel. But as far as I can see, the brand's performance at the show goes far beyond that. They convey their ideas to visitors in a diversified way and give more thoughtful sighs on their models. For example, Mido brand respects tradition, design progress, Hong Kong Observatory certification movement, high-quality polished, watch every detail of the pursuit of perfection, which is why I love the brand. As a mid-range entry mechanical watch brand, Mido's vision has already surpassed his consumer groups and levels, much comparable to the more top manufacturing brands. After these two years of exhibition experience, give me the most impressive impression or to count him. From the earliest in Basel Watch Fair on the perfect series to Bruner in 2008 and then launched last year Beileng Siren III, Mido every year at the Basel Watch Fair are new and able to capture popular watch , Within a vein inherited the world's miracle building and seamless watch fit. The spirit of the Roman Arena resurgence, the minimalist modern Australian Harbor Bridge, the emmanuel II arcade indulge in the imagination ... Mido's architectural vision in the Basel watch show step by step to achieve the charm of the watch overwhelming, Build heavenly design. From a practical point of view, Mido's progress is no less than his card. Accurate movement and secondary grinding process makes the watch run confident, the idea into a real body. Therefore, in the Mido exhibition, everyone does not watch the watch but experiencing every watch. Today's watch while maintaining its luxury status at the same time, inspired by the design and value of the watch as a new symbol of the watch, but also the Basel watch show the purpose of the wind. Tribute to the traditional and very inspiration, enthusiasm, will uphold the consumer side and the industry without a banner, Basel's charm should be here! This year, the exhibition period is March 8 - March 15. 2012BASEL WORLD Inspiration return, find the brand, how far and how far, control the soul of time.