Second-hand hawkers who have been rushing for gold in various communities have not thought that the industrial chain they are relying on to make a living will soon be rewritten. After the appliance was replaced with an old one, the furniture was replaced by a new one. Since the Beijing area took the lead in launching the old-fashioned furniture category, some circulation enterprises have also launched pilot projects in Tianjin and other places.
In the village of Gangxia City, adjacent to Shenzhen Futian Central Business District (CBD), a stealth market of second-hand furniture is sporadic. In the middle and high-end furniture stores adjacent to it, the new furniture of more than 10,000 yuan is dizzying. And when you come to this crowded and small city village second-hand market, tens of dollars of tables and chairs benches, hundreds of yuan a bed or closet are everywhere. In the upper reaches of this industry chain, the citizens transferred the discarded furniture appliances to second-hand merchants at a lower price.
From this year on, these abandoned furniture will usher in new ways of handling. The Beijing Municipal Commission of Commerce announced last month that in order to improve the long-term mechanism for promoting consumption, this year, we will explore various projects for the benefit of the people. This is the first time in China that the “old-for-new†stimulus policy for furniture consumption has a certain demonstration effect.
The reporter learned that the old-for-new policy for home appliances has been temporarily behind, and relevant departments have been discussing new linkage policies for stimulating consumption. However, the specific policy content authorities have not yet announced, and the specific timetable for launching is not yet determined. However, at the two sessions just concluded, Minister of Commerce Chen Deming responded positively to this, saying that the “furniture for furniture replacement†policy that Beijing is exploring is currently being promoted to the whole country.
According to the pilot policies in Beijing and Tianjin, consumers buy furniture at the mall and provide old furniture of the corresponding category. Regardless of the original price of the old furniture and the degree of old and new, it will be deducted at a discount of 5% of the new furniture turnover. Zhu Qingyu, a light industry researcher at China Investment Consulting, told the reporter: “Furniture trade-in is to promote market development through policy impetus. It is expected that market concentration will be further enhanced. It is necessary for listed companies to actively adjust according to relevant policy guidelines to maintain their original market share. Actively pay attention to international quality standards and maintain the positioning of high-quality production."
Due to the fact that the specific policy of furniture trade-in is still unclear, many insiders are cautious in interviews with reporters. Zheng Wei, a researcher at Orient Securities, told the reporter: "Whether furniture can be used to really boost domestic demand, mainly depends on subsidies." Liu Weihong, director of Yihua Wood Industry, said that furniture trade-in is still in the theoretical discussion of the government, and the treatment of old furniture is also There needs to be a set of effective methods.
Judging from the reporter's understanding, the industry expects relevant departments to select enterprises with higher chain and scale to carry out pilot projects. The difficulty of the pilot is the choice of old furniture recycling and processing enterprises. It is necessary to formulate detailed according to its types and materials. Program.
From the plan disclosed by the pilot enterprise's actual home, the repair and renovation of the furniture with better quality and low damage degree will be carried out, enter the second-hand furniture market for secondary sales, or be given to the low-income households in each community. . For the poor quality and serious damage, the old furniture that can not be used again will be dismantled and recycled according to different materials to promote low-carbon economy.
According to Dong Ming Securities researcher Wang Mingde, if the furniture trade-in policy is implemented nationwide, according to the old-fashioned experience of home appliances, it can boost 15% of the mid-end consumption, then the domestic sales growth rate of furniture will reach 35%, and from 2009 to 2010. The level is equivalent.
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