Recently, according to the British "Times" reported that Nike is planning to acquire Under Armor, but for this news Nike official explanation as a rumor. As the world's leading footwear design company, Nike existing funds 4.5 billion US dollars, debt of $ 66.3 million, while the Under Amour current enterprise value of the transaction at $ 3.6 billion. Under Armor clothing Under Armor American famous sports equipment brand. Headquartered in Baltimore, Maryland, the company mainly produces sports equipment, of which tights are its most famous product. Under Armor sneakers From September 15, 2010 onwards, Under Armor shares have risen 88.6%, good prospects for development. Earnings per share growth is expected to rise 34.3% in 2011 to reach 1.8 US dollars, an estimated 26.6% increase in 2012, the target price is expected to grow 28.3%. It is understood that the two companies sell similar products and have a strong brand, if the takeover will bring income synergies, due to Nike in the developed global market for new products. According to statistics, Nike trading income in the past is about 19.9x, future earnings 15.6x. Earnings per share is expected to grow by 10% in 2012 to reach 4.83 U.S. dollars. In the ensuing years, it will grow 16.1% and 13.5%. However, the focus of market development in foreign Nike, the acquisition of Under Armor still has a long way to go, which requires strengthening the market appeal and create value.