Apple Computer: QuickTime 7 Preview

On June 6, 2005, Apple Computer introduced previews of QuickTime® 7 Player and QuickTime 7 Pro for Windows. This is the industry's first mainstream H.264 solution to playback and streaming high-definition (HD) video on the Windows platform. As part of the MPEG-4 standard, the H.264 video codec delivers high-quality video over a wide range of bandwidths, from 3G for mobile devices to iChat AV for videoconferencing to broadcast and DVD's HD. Both the DVD Forum and the Blu-ray Disc Association have adopted H.264 as the application standard for next-generation high-definition DVDs.

Philip Schille, Apple Computer's senior vice president of global product marketing, said: “The number of downloads for QuickTime is now approaching 1 billion. QuickTime has consistently developed and supported the latest open standards for digital media and has become an extremely popular Windows. Technology. After integrating the cutting-edge H.264 codec, QuickTime 7 will be able to provide stunning video content, which will significantly improve the user's video experience on computers, mobile phones and televisions."

Features of QuickTime 7 Player for Windows include:
• Supports cutting-edge global video standard H.264;
• Plays up to 24 audio channels, including 5.1 and 7.1 audio;
• New and improved playback controls, including jog dials and variable-speed playback options
• Zero-configuration streaming media, users can easily achieve the best video streaming experience;
• When the user adjusts the size of the QuickTime 7 Player window, instantly zoom the picture for smooth playback.

Features of QuickTime 7 Pro for Windows include:
• H.264 video encoding allows users to easily create high-quality video for any purpose from 3G to HD.
• Supports configuration and encoding of 5.1 audio;
• New full-screen controls allow users to easily use player controls in full screen
• VBscript is originally supported and can automate QuickTime workflows;
• Background output allows users to continue working while outputting;
• New movie settings for easy editing of movies.

The current number of QuickTime downloads is close to one billion, and it is Apple's industry-standard, standards-based software that can be used to develop, produce, and deliver high-quality audio and video across IP, wireless, and broadband networks. QuickTime has been defined by the International Organization for Standardization (ISO) as the basis for the MPEG-4 file format, and it is also a core part of the 3GPP and 3GPP2 standards. Given the strong support of QuickTime for standards, mobile operators using Apple’s hardware and software mobile streaming solutions will be able to deliver streaming media to the broadest mobile user base without the need for multi-technology deployments. The cost and complexity issues that have occurred.