Wealth - the color of commodity packaging

Color, left and right human emotions, dominate human behavior. The pleasant packaging color enhances the appearance value of the goods, gives consumers a sense of beauty and enjoyment, and can cause their desire to purchase. Color has become an important factor that directly determines the amount of goods sold. So, what colors do the consumers of all ages love? According to a survey conducted by relevant individuals, the favorite packaging colors for consumers of all ages are as follows:
Children: Children love bright, bright, lively shades of yellow, green and red. Because children are naturally lively, carefree and simple in thinking. The yellow tone symbolizes splendid clarity and happiness; the green tone is youthful and natural, the symbol of life is youth and bodybuilding; the red tone is bright and symbolizes liveliness and health.
Youth: Young people love the colors of the youth series, and women particularly like the red color. Young people are keen, open, and lively. Good innovation, dare to make a difference. The purchase motivation reflects the characteristics of seeking newness, seeking beauty, seeking curiosity, and winning. Young women are particularly demanding of the aesthetic value of their color. Emphasis on novelty, uniqueness, the pursuit of exaggeration, arbitrariness and differentiation of the beauty of the goods, highlighting the characteristics of the individual.
Middle-aged: middle-aged people prefer not to be rich and tend to be elegant, quiet, and plain. People are middle-aged and practical, and all aspects tend to be mature. The aesthetic psychology tends to be subtle, shopping shows a certain habituality and rationality, and the identity of the color of the commodity seeks identity instead of prominent “individualization”.
Old age: The elderly love the comfortable, dignified, generous blue and grey series. The elderly are wandering and experienced, shopping reflects a certain degree of conservativeness, rationality and self-confidence. Nostalgic psychology makes it a habit to purchase goods that are familiar to them and is often skeptical about New Products. However, once such suspicions have been ruled out, the aesthetic psychology of novelty and curiosity will also sprout.
Apart from having an important relationship with age, packaging colors also have a certain relationship with career and personality.
Consumers of different professions also have different aesthetic requirements for the color of commodity packaging. The consumer psychology of literary and art work reflects innovation and pursuit of the trend. It requires the packaging of goods to be "pleasing" and more "pleasing". When shopping, we pay special attention to the beauty of color, the beauty of design, and the beauty of packaging and decoration. Pay attention to the beautifying effect of the packaging color on the human body and the environmental decoration function; consumers in the sports field pay attention to comfort and freedom, and pay attention to the lively, graceful, and generous colors of the goods packaging; and the teacher is the teacher's watch, in which the aesthetic psychology emphasizes prudentness, attention to practical beauty, and consumption trends. Conservative, the pursuit of simple, quiet, elegant, subtle colors, do not seek excessive color, in order to reflect its knowledge and conservation status.